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Ripple Launches New Brand Awareness Campaign, #RunsOnRipple 

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The leading blockchain payment giant, Ripple announced the launch of a new brand awareness campaign in two countries. The new advertisement is majorly focusing to increase the awareness of Ripple’s payment solutions. 

Based on the advertisement, the two countries appeared to be “Japan and Thailand” while the giant hasn’t specifically mentioned the name in its tweet, posted on October 22, 2019. In a short clip shared on Twitter reads Ripple is powering global payments for all. It quietly added the logos of its partners including transferGo, Santander, MoneyGram. 

Ripple on its website proudly mentioned “Life runs on Ripple” but restricted details of the new brand awareness campaign in its video. Moreover, the video description on Ripple’s youtube channel elaborated that Ripple is showing the common examples of how their customer’s customers are now leveraging the benefit of Ripple-backed blockchain products. The description further explained; 

Whether you’re growing business, sending love or helping family abroad, global payments should be easy. That’s why hundreds of banks and payment providers around the world use Ripple’s technology to provide a faster, more reliable payment experience for their customers.

Although, Ripple hasn’t shared other details except for a short video clip the advert undoubtedly excited the whole XRP community. Meantime, the current value of XRP is briefly surging by 1.23 percent within the past 24Hrs. Capturing the third-largest spot, XRP is currently trading at $0.295902 against USD and counting the market capitalization of $12,795,567,654. 

Image Source – Ripple’s video clip

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